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Corporate Identity
Creative Design
2002

TrackView Communications are fast becoming the leading European developer of software products and services for the vehicle telematics industry, providing end user customers with vehicle tracking & communications turnkey solutions. To help achieve this aim, TrackView wanted to re-brand their company, adopting a new identity that clearly communicated the company’s position and future vision.

Anderson Baillie answered this brief via a consultative re-branding process, resulting in a new brand that provided visible differentiation between TrackView’s service and product offerings.

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