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Anderson Baillie promotes affiliation with the following organisations to maintain standards in business-to-business marketing practice.

Following the principles and guidelines for best practice marketing ensures that Anderson Baillie are kept abreast of regional and national business initiatives whilst endorsing the establishment of a national standard for marketing and sales professionals.

The Association of Business-to-Business Agencies (ABBA)

Anderson Baillie are members of the Association of Business-to-Business Agencies who via their governing body set and maintain standards in business to business marketing deployment.

www.abba.co.uk
The Association of Business-to-Business Agencies (ABBA)
Institute of Directors (IOD)

As a worldwide association of members, the Institute of Directors (IoD) provides a professional network that reaches into every corner of the business community. Their membership spans the whole spectrum of business leadership, from the largest public companies to the smallest private firms.

www.iod.com
Institute of Directors (IOD)
Case Studies
Azure (BT) Case Study - BT appoints Anderson Baillie in Managed Services deal - Click here to read this case study
Anderson Baillie were contracted by BT (British Telecom) for 12 months, to manage the marketing functions for a new company from strategic planning, brand development and product marketing through to all aspects of marcomms delivery.
Tiscali Case Study - Realising the business benefits of Broadband through Tiscali - Click here to read this case study
Following initial consultancy and auditing for Tiscali Business Services to support proposition development and messaging, Anderson Baillie Business Growth advised on the real business benefits of Tiscali Business Services.